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sacha

disco, house, breaks, techno, indie, alternative, classics, eclectic, 80’s
brighton, uk

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station founder/resident presenter

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80's Classics

Sacha says “Relax, the 80’s R Back”

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Sacha says “Relax, the 80’s R Back”

streaming from Brighton, Uk

Relax in the decade of decadence as istreem's first lady Sacha takes us back to the magic of the 80's. Pull on your leg warmers, big up your hair and get ready your glitter out. Ready for a bombshell of fun and frolics as we skip our way through the tunes that made it such an incredible era of simply inspiring music... Put your penny in her jukebox and ask her to spin your favourite tune, get up out of your lazy bed and let's DANCE...

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testimonials

biography

…Known mainly as simply Sacha throughout her many years in the dance music industry, Sacha is a woman with fascinating stories of over 25 years in clubland to tell.  As a promoter, DJ Agent & Manager, Radio Station presenter and owner, and most importantly to her; a true lover of good music and the underground dance floors, her experience as a woman in dance music is vast and colourful, and she remains to this day,  unquestionably, one of the most hard working and passionate women in the scene.

At the age of 16, Essex-born Sacha left school and home and became a high-flying re-insurance broker for Lloyds of London. Independent and driven by self-success, it was no surprise when Sacha was head hunted countless times during her seven-year career in the city.

Worlds apart from the rat race of corporate London, Sacha’s passion for music shone through, instilled from an early age growing up on a diet of Blondie, Genesis and Supertramp. It was the weekend that the music-loving, party girl lived for, and her early raving days were spent at legendary London nights such as Malibu Stacey at Hanover Grand, Club UK in Wandsworth & Leisure Lounge in Holborn.

Likeable and friendly, she became a barmaid at her local club in 1994, at the infamous Racquels in Basildon; the scene of the notorious Leah Betts and “Essex Boys” drug gang scandal. Meanwhile she left her dull city job for a 3-year stint in the ‘not so glamourous’ world of Pg3 modelling, her break into the media world had begun.

After some hedonistic nights at Sundissential, the Birmingham promoters spotted Sacha’s potential, and snapped her up to head to Ibiza to promote their fortnightly residency at Eden in 2000.

Sacha’s entrepreneurial spirit kicked in, with her first season promoting events in the world’s most competitive territory. Describing it as her “baptism of fire”, she steered the Sundissential ship to success as the themed nights attracted crowds in their thousands, and with her previous Page 3 glamour girl contacts was followed all summer by TV crew for Sky One’s Ibiza Uncovered II.

By December 2000 back in the UK – Sacha partnered with Mixmag/DMC’s Dan Prince & Louis Gee, and launched one of the most successful hard house and trance parties of the time; Scream… The night is now cemented in Bristol clubbing history…

    “When the opportunity to launch Scream in Bristol arose, it was obvious whose heart & soul was in it … People are drawn to Sacha with her joy of life, love of music and never-ending energy. Clubland needs more people like her.” Dan Prince – DMC, Nativ Ibiza

Sacha was now the host of the weekly Scream parties. Every big-name hard house and trance DJ played to the 1,800 strong crowd, with star residents Judge Jules, Lisa Lashes, Anne Savage, John Kelly, and the then little known Tiesto, plus enlisting the soon to be Radio1’s Fergie.

Sacha understood the love the night had, and begun to get a keen ear for the DJs that really rocked the dance floor, especially her weekly stalwart residents, being none other than Dan Pearce, now known as Eats Everything, and Amos Nelson (Waifs & Strays). Her eye for spotting talent had begun.

The Scream days came to an untimely and sad end, but the highs and the lows of promoting a big weekly club night, had given her an itch for the music biz that she had to scratch.   By summer 2001, Sacha was on a new mission promoting Lashed in Ibiza, and as the promotion’s manager for the infamous School Disco party night.

The tenacious Sacha was then head hunted again, this time by Judge Jules agency ‘Serious’, home to some of the most successful dance acts of the time including Sonique, Anne Savage, Trophy Twins, Matt Hardwick & Scott Bond, and – under their house banner Dusted – Norman Jay MBE and Rebekah. Here Sacha took on the role as Tours Manager, booking in and running the Serious World tour events.

Before long, Sacha took over the head Promotions Manager role, to run the infamous Serious Saturday night parties at legendary venue; The Cross and Dusted at Pacha. Sacha was also responsible for taking Dusted to Eden, Ibiza for 2 seasons.  Serious then suggested Sacha became an Agent, and signed budding house DJ Oliver Lang, Sacha’s first artist, along with holding the diaries of Jo Mills, John Kelly and Filthy Rich.

After many years promoting, Sacha was now in the role that would see her break away and set up on her own.   Ideal DJs was formed in 2006, becoming a place for paving the way for a new generation of DJ to become the superstars of tomorrow.

Sacha dedicated her time to providing support, guidance, nurturing and advice that helped her artists carve successful careers, representing Scream friend Eats Everything into the business, she built an international career for Filthy Rich and his Spektre alter ego with Paul Maddox, and was instrumental management for Will Bailey now Low Steppa, along with other roster artists such as, Elite Force, Pete Gooding, Jody Wisternoff, Jason Herd, Jon Fitz, Prok & Fitch, The Young Punx and many more.

In October 2011, Sacha launched the first live and visual streaming Radio station: Ideal Clubworld Radio. Over 100 DJs backed Sacha’s quest to shake-up the dance music scene, broadcasting alternative underground music and exclusive shows from a variety of DJs, switching from studio to studio around the world.

The station was born out of passion for music, but also out of a frustration with the music scene at the time, the egos that occupy it, and the greed that drives it, and her intense irritation that so much great music, was not getting the attention it deserved, talent being drowned out, under the noise of EDM.

The next 5years was the steepest learning curve of Sacha’s life, her level of desire and drive for quality pushing her through all the dramas of building, running, and creating a Radio station business, in the new digitally driven, internet world. It was harder than she had ever comprehended it could be, but through the trials and tribulations, her real passion for what she loved to do most was found, ON AIR is where Sacha truly loves to be, when she’s at one with the music, sharing her love for it, with her listeners, her enthusiasm, knowledge and love for life and music is like a beacon of light for all to see and enjoy with her.

The Ideal Radio love train she was riding, then gave what her heart desired, true love.  The man she says saved her life, her DJ/husband Mike Wall, now known as Wax Worx.  They fell in love live on air and a partnership made in musical heaven began, with a marriage in a dusty Burning man desert coming next.

In 2017 after a year off from Radio life, Sacha licensed the Data Transmission brand and created DT Radio, sadly in 2019 she found out the brand owner was facing business issue, and after a traumatic period, dropped the name, rebranded, and threw her heart and soul once more into to the station… After a year in which their world was turned upside down by the pandemic and a family bereavement they pushed through, dug deep and in January 2021, istreem radio was born.

Moving in a man’s world is not easy, but as one of the longest standing female business owners in dance music, her name has now become synonymous with global dance music radio, playing host to over 4000 international artists over the last 10 yrs.  She’s now a major part of Brighton Music Conference team and board member, and a strong supporter of equality.  Her strong ethics, humanitarian principles, and spiritual soul are plain to see.  Music continues to be her guide and bring her great happiness and strength through life.

Sacha’s sheer determination and strong character has allowed her to strive through the last 30 years and keep on smiling.  She’s forged a firm place and solid reputation in the increasingly tough, still male dominated industry of today, and her passion for the community born from the Rave spirit, and the talent living and breathing that she continues to champion in it, is relentless and everlasting. Long may it continue…

what the residents say...

Adrian Kay  - Andorra - house/disco/funk
Adrian Kay - Andorra - house/disco/funk@adriankaystoneman
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...Having been a DJ since '91, I started working with Sacha in 2011 and realised I knew virtually nothing about the actual industry and how to reach an audience beyond my own industry circle. I have never met anyone who works so hard and tirelessly to preserve the original ideals of club culture and further the abilities and opportunities for those under her umbrella
Sean Scanlan - essex, uk - disco/house
Sean Scanlan - essex, uk - disco/house @djseanscanlan
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..I have followed Sacha since her Ideal days. Sacha is All about the music, community, willing to help anyone passionate about their music / career and respected in the industry by many. I joined Sacha in 2019 and continue to do so with my Bi-Monthly Show (1st & 3rd Saturday). Sacha has created a platform / station that I can play my current releases from Midnight Riot Records and the music I love to play and share with a worldwide audience.
Altitude360 - hastings, uk - deep house/ techno
Altitude360 - hastings, uk - deep house/ techno@Altitude360
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...I’ve had a blast working with the Istreem Team. The support and encouragement that we’ve had from the team and colleagues has definitely helped in increasing my profile and audience reach. The collaboration with other residents and supported labels has even led to another upcoming release with the label of a fellow resident!
Deceivr - exigo records - House
Deceivr - exigo records - House@exigorecords
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...We were looking for a new online radio and we found Istreem. We immediately saw the potential and decided to join them. Fortunately we joined at the really early stage and already see how quickly is growing. The communication with the radio is great and the artwork too. We believe Istreem will play an important role in the music industry and will be a reference point internationally for the DJs and Producers out there.
Detention Efficit - Rochester, New York, Usa House/Tech/Funk
Detention Efficit - Rochester, New York, Usa House/Tech/Funk@detentionefficit
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...They have created a safe place for like minded people to come together as a collective. This way we will thrive together. My admiration and respect is a result of the way they come from Love Honesty & Respect. Everyone is as included as they feel comfortable with, while offering help to one and all. I truly feel blessed to have met such great human beings.
Gezvolt - Toronto, Canada - tech house
Gezvolt - Toronto, Canada - tech house@Gezvolt
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...Hosting monthly shows on iStreem Radio has been a huge part of growing our label and building a strong reputation within the music industry. We touch on the business side of things, but we also must mention how awesome Sacha and Mike (and the whole team) are. The iStreem Radio community is destined to make a huge impact in the music industry and we are very proud to be a part of it.
Wh0 Dares - Brighton,uk - House/Tech House/Breaks
Wh0 Dares - Brighton,uk - House/Tech House/Breaks@Wh0DaresMusic
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I've really enjoyed working with Sacha and Mike over the last year, Without them my life would be very different now. The LOVE, SUPPORT and BELIEF they have given me is second to none. The passion they have for the music really reflects in the workplace and has personally changed my look and approach on becoming a successful DJ/PRODUCER. Even when times are at their hardest, they always manage to crack a smile, and lift the spirits at istreem HQ
 Lempo - manchester, uk - house/tech house
Lempo - manchester, uk - house/tech house@Lempo
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...I’ve enjoyed working with Sacha over the last four years. She has become a strong ambassador and pioneer for both online radio and women in dance music. Sacha’s expert knowledge of the club scene, respect and relationships with industry leaders – makes her a relentless driving force. I’m excited to be part of the iStreem evolution, this brand will undoubtably flourish with Sacha at the helm
Jace Odyssey - London, uk - house/tech house
Jace Odyssey - London, uk - house/tech house@jaceodyssey
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...Sacha and the team have always been extremely welcoming and accommodating. Although we haven’t been able to meet during the pandemic I have always felt the support from the team, this station has been superb. Over the year that I’ve been here I’ve felt that the radio station has given me the freedom to be myself and play what I like and for that I’m grateful.
J Zed - kansa city, Missouri, usa  house/techno/dnb/breaks/
J Zed - kansa city, Missouri, usa house/techno/dnb/breaks/@jzed74
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...It’s been such a great ride thus far, the ‘radio family’ aspect probably among the best parts, in my opinion, that Sacha and Mike have created—fomenting bonds between the DJs so that we’re not just faces on a website, but instead interact, support, and cheer on/cross-promote each other’s shows and accomplishments
Lost Boys - london,uk - tech house/minimal house
Lost Boys - london,uk - tech house/minimal house @lostboys
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...Sacha and the team have been great from day 1. As a DJ starting to get serious about the direction of my career, the radio is a great opportunity for me to build out a network, develop my skills and find a unique angle for my sound. Sacha has a high level of integrity and her experience really shines through in every interaction. Sacha and the team work really hard to deliver a diverse radio station that’s great fun to listen to and even more fun to be a part of.
olilove - brighton,uk - house/tech house/deep house/jackin house
olilove - brighton,uk - house/tech house/deep house/jackin house@olilovemusic
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...I’ve been an intern with Sacha and Mike for 3 yrs since I started my dj/production course at college, while I got a good understanding of the technical side there, the time with Sacha has given me an understanding of the music industry and how it works, and i've learnt from Mike's feedback on the DJ production side. Interning for them has allowed me to grow in confidence as a person and as an artist, Sacha has a real passion for the music industry and making it a fair and equal place for all those involved and she works tirelessly to achieve her goals.
Mizont - boston, massachusetts, usa - techno/house
Mizont - boston, massachusetts, usa - techno/house @djmizont
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Just when I thought I was down & out of the Dance Music scene and just about giving up my DJ career, the folks over at Istreem Radio came & rescued me. Their love and support relighted a fire in me that I haven’t felt since the early 90’s when I first got into the scene. And for that, i’m truly honored to be hosting a show on a platform that’s cares about the artist as much as we care about them. What a blessing in my life
Pepe Rivera - Washington dc, Virginia, usa - house/techno/breaks
Pepe Rivera - Washington dc, Virginia, usa - house/techno/breaks@shadesofplay_felipe
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...I have really enjoyed working with Sacha for the past 3+ years. From the very beginning her enthusiasm and experience has shown thru and thru. I admire her patience, hard work and dedication especially with managing and maintaining such a large group of Radioshows/artists and deadlines! She is irreplaceable.
Red Dynasty - Calgary, Canada - house/tech house/ bass house
Red Dynasty - Calgary, Canada - house/tech house/ bass house@RedDynasty
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...We joined istreem through an introduction from a good friend of ours that we trust deeply, regarding judgement in the music industry. From the moment we were introduced, we have had nothing but an amazing onboarding experience. We are really excited to join the team and work hard at building both our brands, and be a part of an amazing music community!
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Adam Helder & Franz Dvarg - Milan, Italy - Techno/Tech House
Adam Helder & Franz Dvarg - Milan, Italy - Techno/Tech House@adamhelder&franzdvarg
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...Sacha is always on point and a great radio manager, it’s a pleasure to work with her!
Alex Zela - Leeds, UK - house
Alex Zela - Leeds, UK - house@alexzelamusic
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...Amazing, devoted team operating on a global scale while maintaining that intimate family feel. Glad to be apart of the platform - continuous expansion of the station from here on is inevitable.
Corny - cyprus - tech house
Corny - cyprus - tech house@Corny67728620
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...Sacha is very professional as is the whole team, a delight to work with and honestly an inspiration that shows what hard work and persistence can achieve, probably the reason I went with istreem above other’s.
Eddie Merced - Hartford, Connecticut, USA - Techno/House
Eddie Merced - Hartford, Connecticut, USA - Techno/House @eddiemerced
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...Sacha and Mike are good people to work with. Professionals to the fullest, they understand the passion we resident DJs have. They make it comfortable to work at istreem radio.
Evan Duthie - Aberdeen, Scotland - House/Techno
Evan Duthie - Aberdeen, Scotland - House/Techno@EvanDuthie
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...Sacha is great. Super helpful and there if I need anything! I feel I have really grown as a radio presenter. I now have so much more confidence presenting my shows. I’ve been very fortunate to be given this platform!
Mike Morales - Porto, Portugal - House Music
Mike Morales - Porto, Portugal - House Music@MikeMorales
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...One of the best I’ve worked with. I’ve been in the business since my 16 years of age and I’ve never ever dealt with someone as driven, professional, polite, serious yet relaxed and welcoming as Sacha. Made me feel part of the team from day one.
Phoole - Milwaukee, Wisconsin, USA - House, Disco House, Funky House/Funky Breaks/eclectic
Phoole - Milwaukee, Wisconsin, USA - House, Disco House, Funky House/Funky Breaks/eclectic@Phoole
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...Sacha is a powerful pioneer with kinetic change energy, always pushing forward for highest quality entertainment for music lovers. Sacha attracts and retains the best people for the long haul,
Karsten Sollors - Chicago, usa - House/tech house
Karsten Sollors - Chicago, usa - House/tech house@karstensollors
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...It’s been a pleasure working with sacha, she's always been super professional and on the ball. Looking forward to working together in the years to come!
Kevin Maze - Amsterdam, netherlands - house/techno
Kevin Maze - Amsterdam, netherlands - house/techno@kevinmaze
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Working with Sacha has been a great journey for me. I got to know her as a woman with a burning passion for the music industry and heart for the DJ’s under her wings.
 IStreem radio is a home where everyone is equal and able to express and grow their passion.
Marc-V - bagé, brazil - techno/house/indi dance
Marc-V - bagé, brazil - techno/house/indi dance @Marc-V
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...It has been a pleasure to host the show on istreen and work alongside Sasha and her team these past months. We have the opportunity to keep our work alive during the pandemic and spread our music further. Hopefully our partnership will keep growing. I believe in istreem and Sasha's work.
Mendez - DJ/Producer - Fife, Scotland
Mendez - DJ/Producer - Fife, Scotland@mendez_muzik
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...In as little as over a year working with istreem it has allowed me to grow my fan base and to host my own radio show. I’ve learnt knowledgeable things about the industry in support of their movement. I look forward to working in the future with the istreem team.
odeum - Kiev, Ukraine - tech house/house
odeum - Kiev, Ukraine - tech house/house@odeumusic
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...Maximum helpful, guidelines are simple and understandable, all needed support from you is received on a request asap Tolerant, hard-working, dedicated and simply people you can easily trust. Quite rare things nowadays
Schoon Jr - london,uk -  disco/techno
Schoon Jr - london,uk - disco/techno@schoonjr
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...istreem is a very professional radio, offering a lot of support with strong communication between management and artists. It also is very rewarding to be able to play next to established DJs such as Sam Divine, Alan Fitzpatrick, Claude VonStroke and so many more!
SKTS - sendai, japan - house
SKTS - sendai, japan - house@propfdn
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I am very grateful to Sacha Wall for taking my show from my previous radio station.
Jake Tomas - House/Techno
Jake Tomas - House/Techno@jaketomasmusic
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Sacha is a brilliant artist manager, she has really helped me over the last few years, to develop and grow mine and my show audience. she's great
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